Advertising Policy

Required labels

Commercial placements are labeled as Ad, Sponsored, Affiliate Link, Paid Placement or Partner Offer. External commercial links open in a new tab and use sponsored, nofollow and noopener relationship attributes.

Prohibited advertising

• Guaranteed outcomes or safety claims.
• Unsubstantiated medical or cure claims.
• Fabricated testimonials, reviewers, certificates, prices or stock.
• Claims that a product is legal or approved everywhere.
• Advertising designed to look like an independent evidence rating.

Editorial firewall

Advertisers cannot preview or dictate evidence grades, safety summaries, regulatory context or corrections. Paid priority, when used, must be visibly identified as sponsored and cannot be represented as scientific rank.